Ⅳ. Analysis of STP of the two company
1. Analysis of the Korean air's STP
(1) Market Segmentation for the Korean air
① Categories of haul: Short haul market VS Long haul Market
② Categories of flight mode: Scheduled flight VS nonscheduled(kind of chartered plane flight)
③ Business passenger markets VS Leisure passenger markets
④ Passenger services markets VS Cargo services
1. Korean Wave Phenomenon
The Korean Wave is a phenomenon sweeping through Southeast Asia and China. Intensified by the sudden surge in Korea's national image brought on by the 2002 FIFA World Cup, the Korean Wave started with the rising popularity of Korean pop stars such as Ahn Jae-wook. More recently it extended to a boom in Korean-made TV dramas such as Winter Sonata and Autumn in My Heart,
films are granted ‘national treatment.’ Now, even within the WTO, laws for cinematograph films has not been agreed upon.
Those opposing the demise of the screen quota system argue that the local film industry is not yet sophisticated enough to global giants such as Hollywood which often has funds from 10 to over 1000 times greater compared to Koreanfilms. Although many Koreanfilms are pro
Profile & History
Company : CJ entertainment
CEO : Lee Gang-bok
Business propensity : The core of strategy is stable growth
Vision : Asia’s most valued Entertainment Group
Set up Business portfolio
Production of Korean movies
Alliance with major movie production company
Distribution of DreamWorks’ movies
Opening of CJ CGV
Enhance Vertical integration
Major distrib
KoreanFilm in relation with Japanese Rules: Limitations
- The Border(국경, 1923, by Won San-man): First Korean complete feature film
- The Vow Made Below the Moon(월하의 맹세, 1923, by Yoon Back-nam)
- Story of Chun-hyang, Story of Jang-hwa and Hong-ryeon
- Park Seung-pil(Dansungsa Theater): first in-house film production
- Chosun Kinema(1924, Busan), Yoon Baek-nam Production(19
Korean wave must follow in order to develop its existence into the next level.
History of Korean Wave
In short, the Korean wave means South Korean popular culture in other countries, especially in Asian countries came more and more popular. "Korean Wave" is a phenomenon that is manufactured by the South Korean culture industry. Such as film-, TV drama- and other media industries, they not
IV. Administrative Systems in North Korea
At first, North Korea established a ‘people’s republic constitution’ in 1948. In December 1972, they adopted a ‘socialist constitution’ at the first session of the fifth Supreme People's Assembly. In April 1992, they reformed it(old socialist constitution) at the third session of the ninth Supreme People's Assembly. In 1998, they drastically a
NorthKorean Heir Attends Massive Military Parade
The son of NorthKorean leader Kim Jong Il, the anointed successor to lead the country, has made a high profile public debut in the state's largest military parade in years.
Twenty-seven year-old Kim Jong Un appeared with his father Kim Jong Il Sunday presiding over the parade to celebrate the 65th anniversary of the country's ruling communist
Expressing the regret to Chinese government
Accepting all NorthKorean defectors
to comply with international human rights and
refugees law
Granting refugee status is the rights of one nations
UNHRC is in the process of granting refugee status
to NorthKorean defectors
Considering public opinions
Feeling sorry about NorthKorean
defectors but national security